Aligning Brand with Business
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Axiom Business Cards
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Axiom Postcard
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Axiom Key Card
Axiom Fact Sheet
Axiom Kiosk
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Axiom Hotel

The Center of Next

The Axiom Hotel is where history meets the digital revolution. Located at the nexus of San Francisco’s historic Union Square and innovative Mid-Market Technology hub, this boutique hotel welcomes those who desire a digital lifestyle delivered through seamless technology and thoughtful service. 

:MINT developed the hotel's concept direction for Host Hotels group and created a vibrant and electric brand that spoke to the unique experiences of Axiom's location and amenities. With every visit, guests know they have arrived at “The Center of Next".

 

Brand Messaging
Naming
Identity
Collateral
Media Planning
Social Media
Video
Brandscapes