Aligning Brand with Business
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MINT_Park20
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MINT_Park20
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MINT_Park20

Park 20

Sunny Point Of View

Park 20 is an apartment community located in sunny San Mateo, California. Residents enjoy a close proximity to local businesses centered around El Camino Real. While at home they can enjoy outdoor access with a pool in the central courtyard and plenty of room to socialize.

:MINT created a brand that reflects the bright weather and local environment. Park 20 appeals to those seeking a central location from which to begin each day's adventures.

Brand Messaging
Naming
Identity
Collateral
Website