Aligning Brand with Business

Dr. Jen Toothpaste

Power Your Smile

Bringing power to your smile, DR. Jen creates natural oral care products that are healthy from teeth to toe to terra. Dentist-driven and chemist/doctor formulated, their ecosystem of products go beyond the surface to deliver three-way healthy smile power with proven remineralizers to build strong teeth, all-natural ingredients that are good for you, and sustainable and biodegradable products that take care of our environment. 

:MINT worked in collaboration with the client to create an educational message around the truths and myths of toothpaste products. Through engaging characters and whimsical graphics, the brand tells the many stories of joyful experiences full of healthy smiles.

 
 
 
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